Food indecision is a daily struggle—should I eat Mediterranean for lunch, or a salad? To address this, we created a fun solution that takes the abundance of food choices out of people’s hands.
To launch Venmo’s partnership with Grubhub, I helped develop a Food Decision device using Instagram’s story interface. This interactive tool randomly selects a cuisine for participants, making meal decisions easier. Additionally, it informs users that they can conveniently pay for their Grubhub order using Venmo.
ClientVenmoAgencyIn-houseRoleart direction